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LUV KA THE END
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Love ka beginning, but no end

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Call it a stroke of coincidence but as many as half a dozen films with 'love' in their title are releasing in quick succession in May and June. And to think of it, it is not even Valentine season. These films are Luv Ka The End, Love U... Mr. Kalakaar!, Pyaar Ka Punchnama, Kucch Luv Jaisaa, A Strange Love Story and Love Express.

"This could well be a record in the making", comments a trade source, "In my three decades of keeping track of films being made, I have never seen so many movies with a similar sounding title. Yes there have been love stories made and released one after another but never has the word 'love' being used so frequently." 

Expectedly though, majority of these films are feel good affairs. 

"Every character in the film is an exaggeration of someone I know", says Shenaz who has written Luv Ka The End (already released) and calls it as a semi-autobiographical affair. 

Tusshar believes that Love U... Mr. Kalakaar (coming next week) is what a Rajshri film stands for. "It is sweet, simple and like a breeze; you would constantly have a smile on your face", he says. 

For Subhash Ghai, Love Express (releasing on 10th June) is about 'Friends, family, songs, dance, masti, romance, fun and tears', hence resulting in a 'journey of love stories'. Though newcomers dominate the film's cast, Om Puri plays a loveable 'Sardarji' ensuring that this 'love express' chugs along. 

A Strange Love Story (releasing on 3rd June) is a thriller that has been in controversies due to tussle between producers and Riya Sen, hence ensuring that there is no love lost between them after all. 

For the 27th May release Kucch Luv Jaisaa, producer Vipul Shah comments, "The biggest USP here is the coming together of Rahul Bose and (my wife) Shifali Shah. It is this pairing of a housewife and a gangster in this feel good romcom that will keep the audience smiling." 

There is no such promise being made by director Luv Ranjan though when he brings Pyaar Ka Punchnama on 20th May. "Well, you would see love breathe it's last with our film", he gives out that mischievous smile, "There are love stories but with a twist. This is the reason why we have laid down a set of rules in our love story; hence the title Pyaar Ka Punchnama and the song 'Ishq Na Kariyo Kakke'." 

With Himesh Reshammiya unleashing A Love Issshtory soon, Zayed and Dia arriving with their labour of love Love Breakups Zindagi and Ramu threatening to change the demographics of love with Not A Love Story, seems like 'love stories' are there to stay in Bollywood.

HAUNTED 3D decimates LUV KA THE END!

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This week saw two new releases, Yash Raj Films' (Y-Films) LUV KA THE END and Vikram Bhatt's Mahakshay starrer, HAUNTED 3D. Though it was obvious that HAUNTED 3D would dominate LUV KA THE END, but the extent of dominance turned out to be totally one sided.

HAUNTED 3D and LUV KA THE END




HAUNTED 3D and LUV KA THE END


While the collections of HAUNTED 3D were average in the 2D version (20-45 percent), it was a totally different story as far as the 3D version is concerned as the occupancy varied from 60-70 to even 100 percent at some screens. More than that HAUNTED 3D brings great news for the leading man Mahakshay (Mimoh), who may not have delivered an Oscar worthy performance but the view is unanimous that it is a much improved and confident Mahakshay in HAUNTED 3D as opposed to the Mimoh of JIMMY!


CHECK OUT: HAUNTED 3D Movie Review


Coming to LUV KA THE END, the film has ordinary collections (5-20 percent) and even the audience feedback has been quite negative.


Having said the above one has to mention here that the Hollywood venture FAST & FURIOUS 5 (RAFTAAR KA JUNOON 5 in Hindi) too has embarked on a good start and will give a tough fight to all the Hindi movies including HAUNTED 3D.
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